Insights

The latest happenings in the circular fashion industry.

Latest Articles

The hidden cost of ignoring what happens after the sale

The hidden cost of ignoring what happens after the sale

As tariffs drive up the cost of producing and importing fashion, the real opportunity isn’t in making more - it’s in making what has already sold work harder. Most brands still have no idea how their products perform post-sale, or who’s using them. That’s a missed opportunity for loyalty, insight, and revenue. It’s time to start tracking what’s still being loved, worn, resold - and how to build on it.

Circularity & Sustainability
Clock Icon - Tech Webflow Template
3
 min read
Stop telling us to be sustainable. Just make it effortless.

Stop telling us to be sustainable. Just make it effortless.

Tired of being told to be more sustainable? You're not alone. Real change doesn’t come from guilt trips or lectures - it comes from removing friction. If we want people to adopt circular habits like resale and repair, we need to make them effortless, intuitive, and rewarding. Let's stop telling and start designing for ease.

Hints & Tips
Clock Icon - Tech Webflow Template
4
 min read
The £500 billion blind spot: why apparel and retail brands are losing the post-sale revolution

The £500 billion blind spot: why apparel and retail brands are losing the post-sale revolution

Apparel and retail brands are losing £500 billion annually by ignoring what happens after the first sale. Discover why the post-sale revolution is crucial for customer loyalty, sustainability, and future revenue - and learn how to address this massive oversight.

Circularity & Sustainability
Clock Icon - Tech Webflow Template
3
 min read
Get ahead of the curve: preparing for Digital Product Passport compliance in fashion retail

Get ahead of the curve: preparing for Digital Product Passport compliance in fashion retail

Get ahead of DPP compliance effortlessly with a no-code platform that lets you start tracking products and gaining insights immediately, while you prepare for future regulations at your own pace.

Circularity & Sustainability
Clock Icon - Tech Webflow Template
3
 min read
Simple integration, powerful results: LAYBL’s no-code traceability solution for retail brands

Simple integration, powerful results: LAYBL’s no-code traceability solution for retail brands

Integrate advanced traceability and lifecycle management through our no-code solution, for instant product tracking and brand value

Green Technology
Clock Icon - Tech Webflow Template
3
 min read
From sale to sustainability: track your product’s entire journey with LAYBL

From sale to sustainability: track your product’s entire journey with LAYBL

Consumers today seek more than just products; they desire full transparency and a narrative behind their purchases, which LAYBL delivers through comprehensive product tracking.

Circularity & Sustainability
Clock Icon - Tech Webflow Template
3
 min read
Realistic pathways to adopting digital product passports in fashion

Realistic pathways to adopting digital product passports in fashion

We look at what Digital Product Passports are, and how LAYBL can be a low-cost, non-intrusive way of working towards this soon to be mandated technology.

Green Technology
Clock Icon - Tech Webflow Template
5
 min read
Clothing is an asset, not a consumable

Clothing is an asset, not a consumable

I believe that we all need to shift to a mindset where our clothing is treated like a tangible asset, not something to be consumed and replaced frequently.

Hints & Tips
Clock Icon - Tech Webflow Template
5
 min read
Tracking clothes to make fashion more sustainable

Tracking clothes to make fashion more sustainable

The fashion industry is facing a critical challenge when it comes to sustainability but hope is on the horizon as Digital IDs look to tackle the sustainability problem head-on.

Circularity & Sustainability
Clock Icon - Tech Webflow Template
5
 min read
Authenticating sustainable claims when it comes to clothing

Authenticating sustainable claims when it comes to clothing

In today's world, consumers are becoming more conscious about the environmental impact of their purchasing decisions, but it can be difficult for consumers to know which brands are truly committed.

Green Technology
Clock Icon - Tech Webflow Template
8
 min read

Join our community

Stay in the loop and subscribe to our newsletter.

Subscribe Now
Close Cookie Popup
Cookie Settings
By clicking “That's OK!”, you agree to the storing of cookies on your device for analytics purposes. More info
That's OK!
No Thanks
Cookie Preferences